*Over weekend, find a light bulb moment in Frye.
The use of language (rhetoric) to produce a desired effect.
Is the word evasion part of a rhetorical strategy? Protection from being attacked.
Metaphors: (I'm just like you)
"Take on corporate greed"
"Everyday, down-home American"
"Main street (any town U.S.A.) vs wall street"
"Average Joe six-pack"
"kitchen table" Mythos operating.
Tropes. Rhetorical figure. Figure of speech.
Lakoff: Elections are won by people's use of metaphors. Who controls the discourse?
Ask yourself, "What are the metaphors that are working here? Are they effective? Should they be used?"
In tragedy, Old woman with five sons...All five son's drown. Goes to box of pathos to achieve rhetorical point. Frye asks, what if it is 15 or 20 sons? There is a point where repetition becomes comic. (Mcain was a P.O.W.)
Palin's use of "Maverick"
Style. Repetition of motifs and images and patterns in a subliminal way.
Use of word, nuclear.
Class work:
Headline: Mccain Blinks.
Make a sentence that you can guess what this headline means.
Two answers: Literal and Metaphorical.
Describe what you see on the board:
I see a square jack lantern. Or a little kid's shape game. But the answer is to make an imitation of the picture.
Consistent metaphor in this class: Gods to chaos. Myth of declining ages.
Dante's letter:
Literal
Allegorical
Moral
Anagogical (dealing with spiritual or the mystical)
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